The LEAN idea of ‘launch fast and iterate’ doesn’t work and what to use instead… and how my new startup taught me to startup better. In honour of the ground breaking behavioural economics book, Thinking, Fast and Slow, I thought I’d leverage their key idea — Starting up, Fast and Slow. However, instead of thinking, fast and slow; I’m Startup-ing, Fast and Slow. This idea captures my insights of the past couple of months, as…